Privacy Policy

Last updated: September 14, 2026

This Privacy Policy explains what data the mobile game Friction Racing ("the Game") collects, how it is used and shared, and the choices you have.

1. Who we are

The Game is developed and published by Squaremod, which is responsible for the processing of your data. Contact: contact@squaremod.com.

2. Data we collect

Game account

• A Player ID created automatically when you first launch the Game (guest account).
• If you choose to link a Unity account: an identifier of that account, used to recover your progress on another device. Your Unity account (including its email address) is operated by Unity Technologies; we do not receive your email address or password.

Game data

• Progression: unlocked and completed tracks, cups, vehicles and upgrades.
• In-game currencies (coins, gems), energy and daily challenges progress.
• Your friends list (nicknames and player codes of the players you add).

Public profile

• Your nickname, your player code and your race times. They appear on leaderboards and are visible to all players. Do not use personal information (such as your real name) as a nickname.

Purchases

• In-app purchases are processed by your app store (Google Play). We receive a purchase confirmation to deliver and restore your items. We never receive your payment details.

Advertising

• The Game shows ads (including optional rewarded ads). Our advertising partners may collect your advertising ID, IP address, device information (model, operating system, language) and your interactions with ads, to deliver ads, measure their performance, prevent fraud and, where permitted, personalize them.

Technical data

• Our service providers process technical data such as IP address, device type and operating system in order to run their services and keep them secure.

We do not collect your name, email address (unless you email us), precise location, contacts, photos or files.

3. How we use your data

• To provide the Game and save your progress in the cloud.
• To let you recover your progress on another device (linked Unity account).
• To run leaderboards and friend features.
• To deliver and restore purchases.
• To show ads, which keep the Game free to play.
• To prevent fraud, cheating and abuse, and to answer your support requests.

4. Legal bases (EEA and UK)

• Performance of a contract: providing the Game, your account, cloud save, leaderboards and purchases.
• Legitimate interests: security, fraud prevention, and non-personalized advertising that funds the Game.
• Consent: personalized advertising, where required by law. You can withdraw your consent at any time.

5. Who we share data with

We do not sell your personal data. We share data only with the service providers needed to run the Game:

• Unity Technologies - player accounts (Unity Authentication and Unity Player Accounts), cloud save, leaderboards, player names, server scripts, and advertising (Unity Ads, Unity LevelPlay). Privacy policy
• ironSource Mobile (a Unity company) - advertising mediation. Privacy policy
• Google - in-app purchases (Google Play) and advertising (AdMob). Privacy policy - How Google uses information from apps that use its services

We may also disclose data if required by law.

6. International transfers

Our service providers may process data outside your country, including outside the European Economic Area. In that case they rely on appropriate safeguards, such as the European Commission's Standard Contractual Clauses.

7. Data retention

• Your game account and game data are kept until you delete your account.
• When you delete your account, your account, cloud save and leaderboard entries are deleted.
• Residual copies may remain in our providers' backups for a limited period.
• Emails you send us are kept only as long as needed to handle your request.

8. Your rights and choices

• Delete your account: from the Game or by email - see Delete your account.
• Change your nickname: in the Game, from Settings.
• Advertising choices: if you are in the European Economic Area, the United Kingdom or Switzerland, the Game asks for your consent when you first launch it. You can change your choices at any time in Settings > Privacy settings.
• Advertising ID: you can reset your advertising ID or opt out of ad personalization in your device settings.
• Depending on where you live, you may also have the right to access, correct, port or restrict the processing of your data, and to object to it. Contact us at contact@squaremod.com.
• You can lodge a complaint with your data protection authority. In France: CNIL.

9. Children

The Game is not directed at children under 13, and we do not knowingly collect personal data from them. If you believe a child has provided us with personal data, contact us and we will delete it.

10. Security

Data is transmitted over encrypted connections and stored by our service providers, who apply industry-standard security measures. No system is completely secure, but we work to protect your data.

11. Changes to this policy

We may update this Privacy Policy. The "Last updated" date above shows the latest version. Significant changes will be announced in the Game or on this page.

12. Contact